The EWP is enabling us to strengthen our client relationships more effectively by providing insights we would not uncover with other less formalized relationship evaluation methods. The one-on-one interviews are the most valued aspect, and in our view are key to facilitating actions and pro-activity to address issues and opportunities.

- Michelle Kitchen, VP Business Director, DDB Canada

The process was very valuable at focusing the Client and the Agency to think about our working relationship in a constructive and professional manner. It reminds both parties of the value each other adds to the relationship. the process leaves no stone unturned. This was our third year. Each year the value improves.

- Jay Bertram, President, TBWA Canada and Latin America

"Introducing EWP into the process of our client/agency agreements has benefitted all who engage in it. Notwithstanding that the EWP forms an important element of our agency PBR, without question or hesitation, we have all benefited as a result of the interaction."

- Bruce Rosen, Director, Marketing and Communication, Volkswagen Canada